3PL Systems to Sponsor The Word on the Street powered by BETA Consulting Group
Irvine, CA – October 2022 – 3PL Systems and BETA Consulting Group Partner Up to help freight brokers solve the TMS (Transportation Management Systems) problem.
The foundation of any third-party logistics organization is its technology, specifically its TMS, and the transportation industry has been plagued by archaic, clunky, isolated systems for the past decade. As legacy platforms struggle to keep up with new technological advances, very few new entrants into the space have been able to create seamlessly integrated solutions with simple yet powerful user interfaces. For the past 17 years, including a complete rewrite of the platform six years ago, 3PL Systems has been at the forefront of that charge, creating tools designed specifically for freight brokers to move freight more efficiently and communicate with its partners more effectively.
“When we decided to rewrite the platform 6 years ago, we had a unique opportunity to blend industry experience with up-to-date technology. Since the launch of the latest version of the TMS, the market validation of our software has been incredible,” said Michael Sternberg, Director of Sales at 3PL Systems.
The partnership includes 3PL Systems’ sponsorship of all episodes of The Word on the Street, a weekly podcast that includes up to 10 logistics professionals, including Trey, the host of the show and Founder & CEO of BETA Consulting Group.
“In looking for partners to sponsor The Word on the Street and to welcome me as a brand ambassador, there are only two criteria that guide my evaluation of a potential partnership: Do I believe the product and/or service will be a significant value-add to the end user? And do I believe in the people behind that product and/or service? In the case of 3PL Systems, it was a resounding ‘yes’ to both, as they have created one of the most innovative TMS solutions designed specifically for freight brokers within the logistics space,” states Griggs.
With 3PL Systems’ focus on adding integrations with new technology entrants into the freight brokerage space and a continued focus on providing the best TMS in the industry, the timing of the partnership is ideal to grow brand awareness among freight brokers.
“We could not think of a better partner than Trey to help spread the word about 3PL Systems. There’s a reason that he’s so well-liked, well-known, and respected in our industry – he is a true steward of transportation, and his passion shines through in every interaction. We know that Trey wouldn’t accept a partnership/sponsorship from a company unless he truly believed in the product and vision; for that, we are incredibly grateful,” said Cameron Robertson, CEO of 3PL Systems.
About BETA Consulting Group
BETA Consulting Group is a sales & marketing consulting firm based out of Wildwood, Missouri, focused on sales, marketing & leadership, specifically branding, messaging, content creation and distribution to create wow moments for its customers. Led by founder Trey Griggs, an 11-year veteran in the transportation, logistics & supply chain industry, BCG offers unique branding & marketing solutions to create dynamic strategies and powerful deliverables. BCG also produces multiple podcasts, including The Word on the Street, Standing Out, Iron Minds and The What’s Next Podcast. To learn more, visit www.betaconsultinggroup.com.
About 3PL Systems
BrokerWare is a TMS for the digital age. Our freight broker software offers all modes of transportation, digital freight matching, and real-time visibility with U.S.-based Technical support.
For more information about 3PL Systems, visit www.3plsystems.com.